— Could you be so kind as to turn down that rock n roll？ I' m preparing for tomorrow' smeeting report.— ______________.

______ has good reputation will sooner or later be successful in his business.

Although he has sought to find a peaceful _____, he is facing more pressure from his business rivals.

At the same time, the negotiator keeps things secret ____ would limit his/her ability to negotiate.

—Hello, this is Lucas Bowen. I' d like to order some machines. —___________. When do you need them？

—I' ll also throw in the discount of 10% on your up front deposit. What do you think about this suggestion？ —______________.

—I' ll be away on a business trip. Would you mind signing for my express delivery？ —________________.

In business， whatever you do, do not ____ illegal benefit.

—Okay then, so to confirm： a 6% discount but you pay all the shipping and installation costs. —____________. I' ll call you tomorrow.

That might be acceptable ______ you handle the insurance fees.

Their skill and ____ has got them on the sales team.

They wanted to ______ a discussion on economics.

To attract investors, the government has _____ its tax and labor laws.

We can' t manage that ____ you pay for the installation.

When the rest of the room ______ emotional, stay cool and use logic to negotiate and close.

By understanding how non-verbal communication works, a negotiator must be able to understand the information the other participants are giving out non-verbally. {A； B； C}

Look the person in the eye with honesty and respect. {A； B； C}

If possible, it may be helpful for negotiation partners to spend time together in a comfortable atmosphere outside of the negotiation room. {A； B； C}

This is because whoever controls the start of the negotiations tends to control where they end. {A； B； C}

The negotiation table can be loaded with agendas, egos and emotions. {A； B； C}

Another example is reading non-verbal communication. { } read thenon-verbal communication of another person can be a great asset in the communication process.By being aware { } different signs and expressions { } a person givesverbally and non-verbally, a negotiator can adjust his/her approach and the negotiation cango smoothly. If { } , it may be helpful for negotiation partners to spend timetogether in a comfortable atmosphere outside of the negotiation room. Being familiar withanother person helps you to { } the differences between verbal and non-verbalcommunication within the negotiation atmosphere.

THE GOLDEN RULES OF NEGOTIATING The art of negotiating is a difficult skill for most of us, even good salespeople. Hereare three golden rules for you to follow：1. ALWAYS START THE NEGOTIATIONS.You must initiate the process. This is because whoever controls the start of thenegotiations tends to control where they end. If you let the other party start negotiations,you will be constantly giving up control, often without even realizing it. For instance, whenyou ask someone what his project budget is, you are allowing him to start the negotiations.You will then spend your time chasing his number rather than finding the best solution. So,never let the other party control the negotiations.2. ALWAYS NEGOTIATE IN WRITING.The purpose of negotiations is to arrive at a formal written agreement, not tell a storyor spend time talking. From the first moment you begin a proposal, you should create a documentand take it to the client. It will include all the points of agreement and become real to theprospective customer. Negotiating first and then having to create a document adds unnecessarytime to a transaction. But if you build your written agreement as you negotiate, you are preparedto ask for a signature the moment the decision to buy is made.3. ALWAYS STAY COOL.The negotiation table can be loaded with agendas, egos and emotions. Great negotiatorsknow how to stay cool, providing leadership and solutions, while the rest of the room becomesinsanely invested in personal agendas and useless emotions. Crying, getting angry and blowingoff steam may make you feel good, but such behavior will not benefit you while negotiating.When the rest of the room gets emotional, stay cool and use logic to negotiate and close. 1. If you let the other party start negotiations, you will be completely grasp the control,often without even realizing it.

So, never let both parties control the negotiations.

Negotiating first and then having to create a document doesn’ t need necessary time to a transaction.

Great negotiators know how to stay cool, providing leadership and solutions, while the rest of the room becomes wild or helpless during the negotiation.

When the rest of the room gets out of control, stay cool and use logic to negotiate and close.

Emotions play an important part in the negotiation process, although it is only in recentyears that their effect is being studied. Emotions have the potential to play either a positiveor negative role in negotiation. During negotiations, the decision as to whether or not tosettle rests in part on emotional factors. Negative emotions can cause intense and evenirrational behavior, and can cause conflicts and negotiations to break down, but may beinstrumental in attaining concessions. On the other hand, positive emotions often facilitatereaching an agreement and help to maximize joint gains, but can also be instrumental in attainingconcessions. Positive and negative discrete emotions can be strategically displayed toinfluence task and relational outcomes and may play out differently across cultural boundaries. 1. Emotions play an important role during the negotiation, although their effect is beingstudied just {A； B； C} .

Negative emotions may {A； B； C} make concessions.

During negotiations, the decision as to whether or not to settle depends in part on emotionalfactors. {A； B； C}

Attaining concessions can be done {A； B； C} .

In different cultures, negotiators should use {A； B； C} strategies to show positive and negative emotions.

—__________________________.—It will take at least three weeks.

—__________________________.—I’m planning to go to Canada for further study.

—__________________________.—Once a week.

—__________________________.—We would like to get in with the fall publication, if possible.

It will take at least two weeks just to get the storyboard ______.

Our advertising rates are ________ size and location.

Remember we want to create a forward-looking image ______ increase the awareness of our brand.

The Digital Image Processing of this copier is a prime reason you can ______ on it.

The Smart Color Laser Copier is parable ________ professional editing.

—This is _Focus Advertising Agency.How may I help you？ —__________________________.

Our advertising agency will just have to e up with a theme for the advertisement by tomorrow.

Product advertising aims at increasing sales by making a product known to a wider audience.

A good advertising program tells potential customers the benefits derived from the use of products.

You can use either your own designers or a team of designers in our agency.

Opinion advertising presents the impression of doing a public service by addressing the importance of a pany.

Product advertising is an important part of marketing.It aims at increasing sales by making a product or service known to a wider audience, and by emphasizing its positive qualities.A pany can advertise in various ways, depending on how much it wishes to spend.There are different media for advertising including television, radio, newspapers, magazines, the Inter and direct mail.The design and organization of advertising caigns is usually the job of an advertising agency.A good advertising program tells potential customers why they need the product, how it is used and the benefits derived from its use.A successful program also tells the consumer how the product is better than similar offerings by petitors. Corporate advertising is not directly concerned with increasing the sales of a particular product or service, but more with the brand image and reputation a pany wants to present to the general public or within an industry.Corporate advertising es in three different types: image advertising, opinion advertising and investment advertising.Image advertising attempts to promote the importance of a pany.Opinion advertising presents the impression of doing a public service by addressing the importance of a pany.Investment advertising is designed to attract potential investors.DECIDE IF EACH OF THE FOLLOWING STATEMENT IS TRUE (T) OR FALSE (F). 1. Generally, an advertising agency is responsible for designing and organizing a product’s advertisement.

It is not necessary to consider the budget of an advertisement in choosing a media for advertising.

According to the text, there are three types of media used in advertising.

Product advertising is different from corporate advertising.

This passage is mainly about the history of advertising.